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    AGENTIC

    STRATEGY°

    A council of specialist agents reasons across brief, brand and platform. Real data in. Decisions out.

    What it does

    Ground° is the agentic strategy council that runs beneath every campaign. A council of specialist agents working continuously - strategy, creative direction, copy, performance and commerce - synthesised by a central intelligence layer into a complete campaign strategy.

    Ground° is the brain of Thirteen Degrees. A council of specialist agents - each trained on a distinct discipline, each with memory of your brand, each with the authority to act - operating as a marketing team that never sleeps and never forgets.

    Unlike automation tools that fire on rules, the intelligence council reasons. It reads context, weighs trade-offs, asks clarifying questions and routes work to the right place. Senior operators sit on top and approve anything that matters.

    Built for

    Brands replacing fragmented martech with a unified operating layer

    Agencies industrialising delivery without losing senior craft

    Performance teams running multi-market, always-on programmes

    How it works

    From brief to ship

    1. 01
      Brief lands

      Strategic input arrives from Sense°, a stakeholder or a calendar trigger.

    2. 02
      Council reasons

      The intelligence council drafts strategy, audience and KPIs - grounded in brand context and current market signals.

    3. 03
      Creative shapes

      Specialist agents produce creative directions, scripts and storyboards, briefed straight into Forge° for production.

    4. 04
      Drive° publishes

      Drive° ships per platform, per market, per audience - native formats, native cadence.

    5. 05
      Council optimises

      Performance signals route back. Spend reallocates. Creative rotates. Fatigue gets pruned before humans notice.

    Capability

    What you get

    Specialist agents, one system

    Strategy. Creative direction. Copywriting. Performance. Commerce intelligence. All running in parallel. All synthesised into one output.

    Brief in, strategy out

    Upload a brief or describe your objective. Ground° reads it, activates the right specialist agents and produces a complete omnichannel strategy - in under 90 seconds.

    Brand memory that compounds

    Ground° builds a persistent knowledge base for every brand - tone, past campaigns, audience profiles, competitive context. Every new brief benefits from everything that came before.

    Live signal integration

    Ground° connects directly to Sense° - so every strategy is informed by what your audience is thinking right now, not last quarter.

    Shared memory

    Every agent reads from one brand brain, so strategy, creative and distribution stay coherent.

    Human approval gates

    You decide which decisions require sign-off. The rest happens autonomously.

    Outcomes

    The numbers we run to

    24/7
    Decision loop

    Strategy, creative and media decisions made continuously.

    5x
    Campaign velocity

    From brief to live across multiple markets.

    40%
    Wasted spend recaptured

    Average reduction in inefficient media across pilot accounts.

    For brands

    Own the intelligence layer behind every campaign. Move at platform speed without rebuilding your in-house team.

    For agencies

    White-labelled access to a stack you would otherwise spend years and millions building. Stay in control. Ship more.

    Category context

    Where it sits in the market

    Ground° benchmarks against tools clients already know - and ships as part of a connected operating layer rather than another point solution.

    Salesforce Agentforce for MarketingAdobe GenStudioHubSpot Breeze
    Integration points

    Connects with

    FAQ

    Common questions

    What stops an agent from doing something off-brand?
    Every agent operates inside hard brand guardrails plus configurable approval gates. Nothing material ships without a human signing off.
    Can we keep our existing media agency?
    Yes. Ground° sits behind your agency as the technology layer. Most clients run it alongside their incumbent.

    Talk to us about Ground°.

    Get started