Understand
The business, the audience and the culture around them. What people already care about and where the brand fits.
What we do
One idea. Every screen, feed and room.
Thirteen Degrees is a creative advertising agency and consultancy. We build a single campaign idea and carry it across creative production, social, influence, media and experiential, built on intelligence so every campaign learns from the last.
Start a projectOur offering
Everything a brand needs, under one roof.
Each practice has a job in the campaign. Together they make one connected piece of work, not a stack of separate deliverables.
- 01
Strategy and Intelligence
Brand, communications and cultural strategy grounded in audience and category insight. We find the tension, the territory and the idea.
Brand strategyComms planningAudience insightCultural strategy - 02
Creative Production
TV ads, digital ads and content at scale. Concept, scripting, casting, production and post, crafted for broadcast and cut for every feed.
TV adsDigital adsContent at scalePost-production - 03
Social and Organic Content
Platform-native content and community management that keeps the brand present and relevant every day, not only on launch day.
Always-on contentCommunityStills and motionCopy - 04
Paid Social and Paid Media
Planning, buying and optimisation across Meta, TikTok, YouTube and beyond. The idea reaches the right people and the spend is accountable.
Paid socialMedia planningPerformanceOptimisation - 05
Influencers, Creators and Ambassadors
Talent strategy, casting and management. From brand ambassadors to creator squads and UGC, chosen for cultural fit and measured for impact.
InfluencersCreatorsUGCBrand ambassadors - 06
Experiential and Culture
Activations, events and private moments that put the brand inside the culture its audience cares about, then amplified everywhere.
ActivationsEventsPartnershipsPR moments - 07
Commerce and Performance
Content that sells. Retail, ecommerce and creator commerce tied back to real sales and reported live.
EcommerceRetailCreator commerceReporting
How we work
From brief to culture to result.
Find the idea
One strategic thought and one creative idea, strong enough to live across TV and digital ads, social, creators and IRL.
Build the world
Every channel gets a role. Ads build fame, creators build trust, social builds presence, experiential builds connection.
Make it
Craft-led production with senior creative direction across every format.
Launch and amplify
Organic, paid and creator distribution working together, planned around audience moments.
Learn
Built on intelligence. Share of voice, sentiment, engagement and sales tracked live and fed into the next idea.
Why us
Senior thinking. Connected work. Real results.
Human-led
Senior strategists, creative directors and producers own every account and every decision.
Brand-safe
Every piece of work is checked against your brand and approved before it goes live.
Closed loop
We track what happens in market and use it, so every campaign is sharper than the last.