Thirteen Degrees
    Creator marketplaceBecome a UGC creator
    Our capability

    An agency you can hire.
    A capability you can install.

    We built our own stack because the brands we run move faster than the tools on the market. Hire us as your agency. Run us alongside your existing agency. Or license the platform into your team. Same capability, three ways to deploy it.

    Three ways to work with us

    Collaboration first. Always.

    We do not compete with the agencies and in-house teams already shipping world-class work. We extend them. Pick the model that fits. Switch when the brief changes.

    Run as your agency

    Full-service marketing partner. Our senior strategists, creative directors and producers operate the entire AI stack on your account. You brief, we deliver.

    Best fit

    Best for brand teams without an existing agency or scaling beyond one.

    Partner with your agency

    We sit alongside your incumbent agency as the technology and intelligence layer. White-labelled, partner-led, your agency keeps the relationship, we extend their capability.

    Best fit

    Best for brands with an agency they love who need more horsepower.

    License the platform

    Take the full Ground°, Sense° and Cast° stack in-house. Your team operates it; we train, support and continually upgrade.

    Best fit

    Best for in-house marketing teams or agencies building their own AI capability.

    Operating principles

    How we think. How we ship.

    Four non-negotiables that shape every account, every brief, every asset that leaves the building.

    Reasoning, not automation

    Rules break the moment the brief moves. Our agents reason against brand, market and budget context, and ask before they act on anything irreversible.

    Humans on the edges

    Senior strategists, creative directors and producers sit on top of every account. The machine handles scale. People handle taste and accountability.

    Brand-safe by construction

    Every model is sandboxed to your brand brain. Every asset checks against your guidelines before export. Nothing material ships without a human signing off.

    Closed-loop learning

    Sense to Ground to Forge to Drive to Copywriter, then back into Sense. Every cycle sharpens the next campaign.

    Ground°

    Marketing that thinks for itself.
    Humans that sharpen the edges.

    Four autonomous agents reason across brief, brand and budget. They produce strategy, creative, performance optimisation and distribution at machine speed. Senior operators direct, edit and approve so the output ships with craft.

    Campaign strategy

    the intelligence council

    Reasons across the brief, brand, market and budget to set strategy, audience and KPIs before a single asset is built.

    Creative direction

    Strategist

    Generates platform-native creative directions, scripts and storyboards grounded in brand voice and platform format.

    Performance optimisation

    Copywriter

    Watches every placement live, reallocating spend, rotating creative and pruning fatigue before humans notice.

    Distribution & publishing

    Performance Lead

    Publishes, schedules and adapts assets per platform, geo and audience, closing the loop with Flow°.

    Where we ship

    Built for the platforms that move culture.

    Every product in the stack is native to the formats and signals of the channels your audience lives on. One operating system. Planned, generated and measured per platform.

    Meta

    Reels, Stories and feed, planned, generated and published from one queue.

    TikTok

    Spark Ads, Creator Marketplace activations and trend-led organic, end to end.

    YouTube

    Shorts and long-form pipelines, planned around watch-time and search intent.

    Snap

    AR-led campaigns, Spotlight distribution and creator-driven Snap content.

    Pinterest

    Lifestyle and commerce-led pins, idea ads and seasonal trend planning.

    X

    Conversation mining, real-time response and culturally-tuned posting.

    Technology stack

    Seven products. One intelligence layer.

    Every product talks to every other product. Sense feeds Ground. Ground briefs Forge. Forge outputs into Drive. Drive publishes. Flow measures. The loop closes in hours.

    Methodology

    Discover. Design. Deploy. Direct.

    Every engagement runs the same four-phase playbook. First always-on programme live inside thirty days.

    1. 01

      Discover

      Two-week immersion into brand, category, commerce and current performance. We map your brand brain, ingest your guidelines and benchmark your share of voice.

    2. 02

      Design

      Operating model designed around your team. Where the machine runs autonomously. Where humans approve. Which markets, which channels, which KPIs.

    3. 03

      Deploy

      Stack stood up against your accounts. Integrations wired into your media, commerce and creative tooling. First always-on programmes go live inside 30 days.

    4. 04

      Direct

      Senior operators run the account daily. Weekly performance reviews. Monthly strategic recalibration. Quarterly business reviews tied to commercial outcomes.

    Outcomes

    The numbers we run to.

    30 days
    From kickoff to live

    First always-on programme in market.

    10x
    Creative throughput

    Versus a like-for-like traditional team.

    40%
    Wasted spend recaptured

    Average across pilot accounts.

    24/7
    Decision loop

    Strategy, creative and media reasoning continuously.

    Where we sit

    Not an agency. Not a SaaS. Something else.

    Versus a traditional agency

    Same senior craft. Multiples of the throughput. Costed against output, not retainers and timesheets.

    Versus a SaaS stack

    Not another tool to staff. We operate the stack for you, with our people, and license it in only when your team is ready.

    Versus building in-house

    Years of R&D, partnership programmes and model fine-tuning, already done. Live on your account in weeks, not quarters.

    FAQ

    Common questions

    Do we have to use the whole stack?
    No. Engage on the channels and products that matter now. Most clients start with one programme, performance, UGC or intelligence, and grow from there.
    Where does our existing agency fit?
    Behind, beside or instead, your call. We are built to extend incumbent agencies and most engagements run as a partner-led model.
    Who owns the data and the assets?
    You do. Brand-trained models, generated assets, attribution data and audience segments are all yours under contract. Full IP transfer is standard.
    What about brand safety and disclosure?
    Every asset is checked against your guidelines pre-export, and AI-generated content carries platform-compliant disclosure baked in.